Customer Engagement Manager (PLUK)
Prudential · Metro Manila
Full-timeonsiteMarketingMarketing
รายละเอียดงาน / Description
Based in the Philippines, this role involves developing and executing strategic engagement programs for existing customers and new leads. The manager will design customer journeys, track behavior, and utilize multi-channel engagement to enhance lead qualification and customer conversion. This position requires a data-driven individual adept at translating customer insights into effective engagement strategies.
หน้าที่ความรับผิดชอบ / Responsibilities
- Lead the strategy for nurturing existing customers and new leads
- Design and execute customer engagement journeys, collaborating with the CEP team
- Ensure leads are ready for qualification through targeted engagement and scoring
- Analyze customer data and interactions to identify insights and opportunities
- Create and launch nurture journeys for various customer segments
- Develop initiatives to maintain lead engagement over time
ทักษะที่ต้องการ / Required skills
- Customer Engagement
- Lead Nurturing
- Journey Design
- Data Analysis
- Multi-channel Marketing
- Campaign Performance Monitoring