Head, Customer & Marketing Strategy
Prudential · Singapore
Full-timeonsiteleadMarketingMarketing
รายละเอียดงาน / Description
Based in Singapore, this leadership role is responsible for defining and shaping Prudential's marketing direction to support business growth, brand ambition, and customer strategy. The Head will act as a strategic architect for the Customer division, setting clear priorities and guiding the organization on market positioning. This role involves close collaboration with senior leaders across various departments to ensure marketing strategies are customer-centric and aligned with overall enterprise objectives.
หน้าที่ความรับผิดชอบ / Responsibilities
- Define and prioritize strategic business goals with leadership teams
- Develop marketing strategies aligned with business and customer needs
- Prepare materials for business reviews and board meetings
- Translate enterprise strategies into clear marketing focus areas
- Identify growth opportunities across segments and customer lifecycles
- Drive annual and multi-year marketing strategic planning
คุณสมบัติ / Qualifications
- Bachelor’s degree in Marketing, Business, or Economics
- Over 12 years in marketing strategy, commercial strategy, or consulting
- Strong financial acumen and ability to predict growth trends
- Proven experience developing and influencing enterprise-level strategies
- Excellent strategic thinking and ability to simplify complex issues
- Strong stakeholder management and influencing skills at senior levels
ทักษะที่ต้องการ / Required skills
- Marketing Strategy
- Commercial Strategy
- Strategic Planning
- Stakeholder Management
- Financial Acumen
- Market Orientation
- Customer Strategy
- Business Growth
- Leadership
- Strategic Thinking