AVP, Marketing Analytic Analyst, Emerging Enterprise
UOB · Kuala Lumpur (City Area)
Full-timeonsitemidMarketingMarketing
รายละเอียดงาน / Description
Based in Malaysia, this role supports the Emerging Enterprise business by leveraging business and portfolio analytics to maximize customer value. The analyst will collaborate with product management on marketing campaigns and initiatives, identifying trends and opportunities through customer data. Key responsibilities include developing predictive models and generating regular portfolio reports for various stakeholders.
หน้าที่ความรับผิดชอบ / Responsibilities
- Support the Emerging Enterprise business with analytics to maximize customer value
- Collaborate with product management on marketing campaigns and initiatives
- Identify sales and service opportunities from customer analytics and campaign results
- Develop and validate predictive models for the customer lifecycle
- Generate regular portfolio reports for management and segments
ทักษะที่ต้องการ / Required skills
- Business Analytics
- Portfolio Analytics
- Decision Modeling
- Customer Analytics
- Marketing Campaigns
- Data Analysis
- Predictive Modeling
- Reporting