Fractional Regional Expansion Director
SCALE Co. Ltd. · ASEAN
รายละเอียดงาน / Description
Role summary:
Lead the client's entry into new ASEAN markets, from creating the go-to-market roadmap and closing pilots with the first enterprise customers, to finding the local partners who will help grow the business.
How SCALE Squads work:
Businesses use SCALE to recruit, hire and manage their own fractional squad against a specific goal — qualified meetings, a campaign launch, a cost target, a system go-live. Every SCALE Squad has three parts: a Strategic Lead who sets direction, priorities and governance for the goal; Execution Specialists who deliver the work sprint by sprint; and SEED Intelligence — AI workflow tools, automation and live analytics running alongside the squad 24/7. As the Strategic Lead, you own the client outcome and the operating rhythm. Clients come from any industry, and you can lead more than one engagement at a time within your available hours.
Engagement:
Capacity per engagement: 8–10 hrs / week
Engagements are fractional and built around a client's goal, issued and tracked on SCALE OS, on an independent-contractor basis. Length is set by the goal and run in sprints, with progress visible to you and the client on a live dashboard. Commercial terms are walked through in full and agreed with you at onboarding, before anything is signed.
Selection & matching:
Vetting happens once, through plants.work, and takes 30 days or less: profile screen, a two-hour strategy work sample, a structured interview, then references and scope verification. Using AI throughout is welcomed — we are interested in how you use it. Once vetted, you join the SCALE Squad Pool. SEED then matches you to client goals that fit your experience; the client reviews the recommended squad — with your identity masked until you accept an offer — and chooses who joins. Verified results from each engagement feed back into your profile, so your matches improve over time.
หน้าที่ความรับผิดชอบ / Responsibilities
- Build the market-entry playbook: which customer segment to start with, what to offer, which channels to use and in what order
- Close pilot deals with the first enterprise customers and set up partnerships with local distributors or channel partners
- Break the expansion goal down into weekly sprints for the Execution Specialists on SCALE OS
- Manage local contract practices, regulatory requirements and the rules for delivering work across borders
- Lead reviews and business negotiations with the client's leadership and local partners
- Decide clearly whether each market should continue, pause or stop, based on evidence rather than the investment already made
คุณสมบัติ / Qualifications
- You have launched a business or product line in at least one new ASEAN market and can show the results
- You have an active network of enterprise decision-makers or channel partners in the target markets
- You have led specialist teams through weekly delivery cycles, not only set the strategy
- You understand how contracts, tax and procurement differ across ASEAN markets
- 10+ years of experience, including director-level roles (verified during reference checks)
- Executive-level English, plus professional fluency in the language of at least one target market
- You have worked across more than one industry or business model, and can get to a working plan quickly in an unfamiliar one
ทักษะที่ต้องการ / Required skills
- Leadership
- Executive Communication Skills
สวัสดิการ / Benefits
- ทำงานยืดหยุ่น
เงินเดือน / Salary
ไม่เปิดเผย / Confidential