Marketing Executive

รายละเอียดงาน / Description

We are a global food company enabling healthier lifestyles through our diverse portfolio of trusted brands and delicious products.
We are currently looking for a Marketing Executive to join our Brand Marketing team based in Bangkok.
This role will support the Brand Manager in the day-to-day execution of marketing activities, including integrated marketing campaigns, new product development, packaging and artwork development, point-of-sale materials, consumer promotions, digital content, and KOL/influencer activities.
This position offers a hybrid working arrangement and is suitable for a fresh graduate or a candidate with some experience in marketing, communications, or a related field.
This is a 12-month contract role, with the potential to become a permanent position for the right candidate.

Roles and Responsibilities

• Support the Brand Manager in executing annual marketing plans and campaigns across ATL, BTL, digital, social media, and in-store channels.
• Assist in developing marketing ideas and activities to build brand awareness, consumer engagement, and sales.
• Coordinate with agencies and internal teams in developing packaging artwork, communication materials, point-of-sale materials, and promotional assets.
• Support KOL and influencer activities, including content briefing, coordination, and content review.

Assist in managing social media content and updating brand communication channels.

• Support new product development, product launches, consumer promotions, sampling activities, and brand events.
• Monitor market trends and competitor activities and assist in preparing campaign and market performance reports.
• Provide general marketing and administrative support to the Brand Manager and cross-functional teams, including Sales, R&D, and Regulatory.
• Perform other related duties as assigned by the Brand Manager.

Requirements

• Bachelor’s degree in marketing, Communications, Business Administration, or a related field.
• Fresh graduates are welcome; previous internship or work experience in marketing would be an advantage.
• Good written and verbal communication skills in Thai and English.
• Proficiency in Microsoft Office, particularly PowerPoint and Excel.
• Strong attention to detail with good organizational and coordination skills.
• Creative, proactive, willing to learn, and comfortable working both independently and as part of a team.
• Able to manage priorities and meet deadlines in a fast-paced environment.